A Bit More About Me

I’m a marketing leader with over a decade of experience in brand marketing, content production, and public relations. My background spans fashion and consumer brands, where I focus on building emotionally resonant campaigns grounded in storytelling, culture, and taste.

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Throughout my career, I’ve led 360 brand campaigns across product launches, creative production, digital marketing, and PR. I bring a holistic approach to brand building, ensuring every touchpoint feels cohesive and intentional, from campaign imagery and messaging to e-commerce, social, and creator partnerships.

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My work balances creative intuition with analytical rigor. I rely on data to sharpen creative decisions, guide prioritization, and measure impact, while trusting strong point of view and visual storytelling to build lasting brand equity. This intersection of creativity and insight allows me to develop work that is both expressive and effective.